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Switching email providers without downtime requires careful planning. Follow this 8-step checklist with free tools to verify every DNS record, authentication protocol, and deliverability signal before, during, and after migration.
Document your existing MX records and their priorities before making any changes. This gives you a rollback reference if anything goes wrong during migration.
Run MX LookupEnsure your SPF record includes the new provider's sending IPs or include mechanism. Remove old provider entries only after migration is fully confirmed.
Check SPF RecordAdd the new provider's DKIM public key to your DNS and confirm the selector resolves. Keep the old DKIM key active until all in-flight emails have been delivered.
Check DKIM RecordReview your DMARC policy before migration. Consider temporarily relaxing to p=none during the switch to avoid rejecting legitimate email from the new provider.
Check DMARC PolicyAfter updating MX records, verify propagation across global DNS servers. Full propagation can take 24-48 hours depending on TTL values.
Check DNS PropagationSend test emails from the new provider and verify they arrive. Check that the sender address, reply-to, and headers are all correctly configured.
Verify Email AddressConfirm your new provider's IP addresses are not on any email blacklists. Blacklisted IPs will cause immediate delivery failures regardless of DNS configuration.
Run Blacklist CheckTest your spam score from the new provider. A high score after migration may indicate missing authentication records or reputation issues with the new IP range.
Check Spam ScoreStart with Step 1 and work through the checklist. All tools are free with no signup required.
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